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Category Archives: Crisis
In Crisis Planning, Emotion is Data
It stands to reason that social media would one day become a perfect vehicle for social and political action. Lately, we’re seeing more online activism in various forms–to fundraise, to organize, and, lately, to protest. One of the most popular … Continue reading
Posted in Crisis
Tagged altimetergroup, BP, charlene li, crisis, jeremiah owyang, nestle, planning, social media, strategy, susan etlinger
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In Crisis, Force = Mass x Acceleration
Here’s a scenario for you: Tomorrow morning when you wake up, there are a dozen voicemails on your cellphone and a few dozen emails. You check both regularly, so it’s not that you let them pile up. Something is wrong. … Continue reading
Posted in Crisis, Social media, Social media measurement
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