- Data Everywhere: Lessons from Big Data in the TV Industry
- Facebook’s “Emotional Contagion” Experiment: Was it Ethical?
- The Big Boulder Initiative: An Industry Association for Social Data
- Social Data for Social Good: Five Lessons from Academia
- Twitter Buys Gnip: What’s Next for the Social Data Ecosystem?
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Category Archives: Social media
In the past year, social data has continued to wend its way into organizations of all types, from large enterprise to small business to media and entertainment and the public sector. We’ve seen use cases far past marketing into product … Continue reading →
Back in July, when we published Social Data Intelligence, we were curious to discover how organizations would rank themselves using the criteria in our maturity map. How many companies are in the “ad-hoc” stage? How many consider themselves to be … Continue reading →
Today, Facebook made an announcement that should interest anyone who uses social data. Effective immediately, Facebook will be opening its data API to a select group of media partners. According to today’s blog post, organizations that are part of this … Continue reading →
One of the most frequent challenges of analytics teams, particularly those who handle social data, is the ad-hoc nature of report requests. When a manager or colleague needs a report (a) in the next hour (b) by the end of … Continue reading →
I spend a lot of time reading and thinking about social data: what it is, what it isn’t, how to measure it, where it’s going. But even the best strategy for collecting, analyzing and interpreting social data is just a … Continue reading →
During the second Presidential debate this week, it only took a few moments for a social media/community manager named Veronica De Souza to claim the URL bindersfullofwomen.tumblr.com. Not long after, YouTube exploded with parody videos. All of this is to … Continue reading →
It’s a nightmare scenario. You get a frantic text or call from a co-worker that someone tweeted a tasteless joke or profanity from your corporate Twitter account. The keywords in the post start trending among your brand mentions, soon to … Continue reading →