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- Webinar with @Tracx on 5/29 on the revenue potential of #socialdata: Register here: at.tracx.com/altimeter-webi… : tracx.com/news/enterpris… 3 hours ago
- 5/30 webinar w/ @janrain : We'll discuss how to use #socialdata to help customers @ each stage of your relationship bit.ly/10GMmjh 5 hours ago
- RT @emi1ycaro1ine: Beyonce! Great Gatsby! Social media! All my favorite things in a #brandworks speech via @setlinger 21 hours ago
- My fave tip from @erictpeterson re biz analytics: write an amazing playbook. Couldn't agree more for scale, governance, value. #brandworks 1 day ago
- Passionate and dynamic argument for a GM of #analytics--and the relevant success criteria--from @ erictpeterson. #brandworks 1 day ago
Tag Archives: Altimeter Group
SAP on HANA: Real-TIme Enterprise is Looking More Real
Thursday’s news–that SAP announced the availability of SAP Business Suite powered by SAP HANA–could easily go unremarked by people outside the enterprise software world, but it’s an important milestone for those of us interested in big data, the real-time enterprise … Continue reading
Make an App for That: Mobile Strategies for Retailers
About an hour ago, I was standing in the Genius Bar at the Apple store, trying to figure out a few things about my Mac. The conversation concluded with the purchase of an Ethernet cable; not the most glamorous of … Continue reading
Posted in Altimeter, Amazon, Best Buy, Multichannel
Tagged Altimeter Group, Mobile, mulltichannel. Chris Silva
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SMW12 Wrap-Up: Now the Real Work Begins
There’s an attitude in Silicon Valley that social media is getting, well a bit tired. Soon, the idea goes, social will be integrated into business, and it will become an artifact of the oughts and teens, the years when people … Continue reading
Posted in Social Analytics, Social media, Uncategorized
Tagged Altimeter Group, SMW12, SMWSF, social analytics, social media, social media week, susan etlinger
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Satmetrix Adds Social Media Measurement to Net Promoter
With all the hoopla over the Facebook S-1 filing (about which my colleagues Chris Silva and Rebecca Lieb have insightfully written), it’s easy to miss other notable industry news. Here is one smallish but important announcement that may have passed … Continue reading
Social Analytics 2012: The Year of Digging Deep [Part 2 of 2]
So much has happened since August, when I published my research report, A Framework for Social Analytics. I collected some of that progress in my 2011 wrap-up, in which I concluded that the social media honeymoon is, at last, truly … Continue reading
Starbucks Digital Network: It’s All About the Wi-Fi
The first clue was the conference call announcement: “Wi-Fi has joined the call.” Wi-Fi? This was a Starbucks briefing. Odd. I’ll explain. Starbucks, in partnership with Yahoo!, is in the process of launching the Starbucks Digital Network, which will offer … Continue reading