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- Notes from I/O: Google better organizes our world –and sells us back the experience by @802dotchris goo.gl/TWS9g 2 hours ago
- Webinar with @Tracx on 5/29 on the revenue potential of #socialdata: Register here: at.tracx.com/altimeter-webi… : tracx.com/news/enterpris… 6 hours ago
- 5/30 webinar w/ @janrain : We'll discuss how to use #socialdata to help customers @ each stage of your relationship bit.ly/10GMmjh 7 hours ago
- RT @emi1ycaro1ine: Beyonce! Great Gatsby! Social media! All my favorite things in a #brandworks speech via @setlinger 23 hours ago
- My fave tip from @erictpeterson re biz analytics: write an amazing playbook. Couldn't agree more for scale, governance, value. #brandworks 1 day ago
Tag Archives: social media
Socialnomics: Top 15 Influencers to Follow in Web and Social Analytics
Well this was a lovely surprise yesterday, not least of which because I either 1) deeply admire or 2) am excited to learn more about the others on the Socialnomics list of Top 15 Influencers to Follow in Web and … Continue reading
Posted in Predictive Analytics, Social Analytics, Social media, Social media measurement, Uncategorized
Tagged #measure, Alistair Croll, Avinash Kaushik, Awareness, Connie Bensen, Digital Analytics Association, Eric Peterson, Gary Angel, Jim Sterne, John Lovett, Jonas Klit Nielsen, Katie D. Paine, Keith Burtis, Marshall Sponder, Mike Lewis, Nathan Gilliatt, Sean Power, Social, social analytics, social media, Socialnomics, susan etlinger, Taulbee Jackson, Web Analytics
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SMW12 Wrap-Up: Now the Real Work Begins
There’s an attitude in Silicon Valley that social media is getting, well a bit tired. Soon, the idea goes, social will be integrated into business, and it will become an artifact of the oughts and teens, the years when people … Continue reading
Posted in Social Analytics, Social media, Uncategorized
Tagged Altimeter Group, SMW12, SMWSF, social analytics, social media, social media week, susan etlinger
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Satmetrix Adds Social Media Measurement to Net Promoter
With all the hoopla over the Facebook S-1 filing (about which my colleagues Chris Silva and Rebecca Lieb have insightfully written), it’s easy to miss other notable industry news. Here is one smallish but important announcement that may have passed … Continue reading
In Crisis Planning, Emotion is Data
It stands to reason that social media would one day become a perfect vehicle for social and political action. Lately, we’re seeing more online activism in various forms–to fundraise, to organize, and, lately, to protest. One of the most popular … Continue reading
Posted in Crisis
Tagged altimetergroup, BP, charlene li, crisis, jeremiah owyang, nestle, planning, social media, strategy, susan etlinger
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