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Recent Posts
- What’s the ROI of Trust? Results of the Edelman Trust Barometer 2015
- This week in #digitalethics: the useful versus creepy problem
- Data Diary: Five things we can learn from the Super Bowl
- Big Boulder Initiative: What’s on the Social Data Ethics Agenda for 2015?
- New Research: What Do We Do with All This Big Data?
Recent Tweets
- Desert? RT @Amazing_Maps: Most popular word used in online dating profiles by state http://t.co/Hae9qENAfr #bigdating 1 day ago
- RT @nickwingfield: He lived long and prospered. nytimes.com/2015/02/27/art… 1 day ago
- Hey folks on #CollabOnAir today: here's the UPenn study on @twitter & heart disease. Have at it! m.pss.sagepub.com/content/26/2/1… @HiddenBrain 4 days ago
- RT @dhinchcliffe: IMO, it'll be interesting to see the growing regulation of the Internet meet head on the urgency of businesses to be #dig… 4 days ago
- "We should be thinking about where's the theory? What's the underlying research question?" @srjeffares #CollabOnAir 4 days ago
Author Archives: susanetlinger
TED Talk: What do we do with all this big data?
On September 23, 2014, I had the honor of presenting a talk on Big Data at TED@IBM at the SFJazz Center in San Francisco, California alongside an amazing group of people, including Altimeter’s own Charlene Li. It was an incredible day; … Continue reading
Posted in Altimeter, Analytics, Big Data, Ethics, Twitter, Uncategorized
Tagged Aldous Huxley, Altimeter Group, Big Data, data ethics, Emily Willingham, George Orwell, health media collaboratory, IBM, smoking, susan etlinger, TED
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Data Everywhere: Lessons from Big Data in the TV Industry
During the past several years, the television industry has changed dramatically, spurred by device proliferation, changing distribution methods, and the increasing popularity of social media. Today, TV is everywhere. It’s on your phone, your tablet, your gaming console and someday will be … Continue reading
Posted in Altimeter, Big Data, Data Science, Facebook, HBO, Netflix, Predictive Analytics, Real-Time Enterprise, Research, Social Analytics, Social Data, Social media, Television, Uncategorized
Tagged Altimeter Group, Best Practices, BET, Big Data, Data, Disruption, HBO, HGTV, Netflix, Social TV, susan etlinger, Television
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Facebook’s “Emotional Contagion” Experiment: Was it Ethical?
Update, June 29: Co-author Adam D. I. Kramer posts a response here. By now, you’ve probably heard that data scientists at Facebook recently published a study in The Proceedings of the National Academy of Science revealing that, in their words, “emotional states can … Continue reading
Posted in behavior, Big Boulder Initiative, Big Data, Data Science, Ethics, Facebook, Research, Social Data, social data ethics, Social media, Uncategorized
Tagged Altimeter Group, ethics, facebook, health media collaboratory, privacy, sherry emery, social data, social data ethics, social science, susan etlinger
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The Big Boulder Initiative: An Industry Association for Social Data
Last week, several hundred academics, data scientists, programmers, marketers, analysts, entrepreneurs and others gathered in Boulder for the Big Boulder Conference, an event centering on the emerging social data industry. While Gnip had hosted the event in the past, this … Continue reading
Social Data for Social Good: Five Lessons from Academia
In business, we spend a lot of time trying to understand social data and other forms of big data for strategic advantage: to make business decisions, increase revenue, reduce costs, improve relationships with customers and spur innovation. But what about … Continue reading
Twitter Buys Gnip: What’s Next for the Social Data Ecosystem?
Today, Twitter announced its intent to purchase social data provider Gnip, one of its certified reseller partners, for an undisclosed sum. It’s not a surprising move in many ways, given the increasing pressure on Twitter to monetize its content. At the … Continue reading
Posted in Big Data, DataSift, Gnip, Innovation, NTT, Social Data, Social Graph, Social media, Topsy, Twitter, Uncategorized
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New Report, New Service Offerings for Social Data
Late last year, I started wondering about social media command centers. Salesforce had launched one, as had Brandwatch, but I wondered: were they really still relevant? Were companies investing in command center deployments, or had interest subsided since their heyday … Continue reading
Posted in Uncategorized
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