Category Archives: Predictive Analytics

New Report: The Data-Driven Business

Posted on February 24, 2016 by

As we are continually reminded, data is everywhere, but what are organizations actually doing with it? My new report, “The Data-Driven Business: How Industry Leaders Use Data to Create Value”, looks at how data, big or small, is informing and … Continue reading →

Posted in Analytics, Big Data, Data Science, Digital Media, Predictive Analytics, Research, Uncategorized | Leave a comment

In social analytics, maturity is relative

Posted on July 30, 2015 by

At Altimeter Group, we’ve been measuring the state of social business for several years now. Each year brings new shifts. Some are surprising, others not so much. This year’s theme, in “The 2015 State of Social Business,” by my colleague … Continue reading →

Posted in Altimeter, behavior, content measurement, Listening, Predictive Analytics, Social Analytics, Social media measurement, Uncategorized | Tagged , , , , , , | Leave a comment

Is your data cheating on you? Five life lessons from the Ashley Madison hack

Posted on July 23, 2015 by

If you’re not one of the 37 million people whose data was hacked in the Ashley Madison breach, you can breathe a sigh of relief. Sort of. The Ashley Madison story may be great for a few news cycles of schadenfreude, … Continue reading →

Posted in altimeter group, behavior, data privacy, data security, digital ethics, Ethics, Internet of Things, Predictive Analytics, Privacy, social data ethics, Susan etlinger, Uncategorized | Tagged , , , , , | Leave a comment

Seeing through the customer’s eyes: the emerging science of photo analytics

Posted on May 27, 2015 by

I recently had the opportunity to moderate a panel at Oracle Data Cloud Summit 2015, and to deliver a speech at SDL Innovate. The themes, respectively: “Listening to the Customer’s Voice,”and “Unlocking the Value of Social Data.” But it’s not just … Continue reading →

Posted in Analytics, Artificial Intelligence, Big Data, content marketing, content measurement, Crisis, digital ethics, Photo Analytics, Predictive Analytics, Real-Time Enterprise, Sentiment Analysis, Social Analytics, Social Data, Social media measurement, Uncategorized | Tagged , , , , , , , , , , | 1 Comment

Three Implications of ‘POPI’: South Africa’s New Legislation on Data Hoarding

Posted on March 3, 2015 by

There probably won’t be a TLC reality show about it anytime soon, but the concept of “data hoarding” is real, and it’s about to be declared illegal in South Africa, according to an article last week by ITWeb SA. The … Continue reading →

Posted in Analytics, Big Data, Data Science, data security, Ethics, Internet of Things, Policy, Predictive Analytics, Privacy | Tagged , , , , , , , , , | Leave a comment

New Research: What Do We Do with All This Big Data?

Posted on January 21, 2015 by

In September, I had the opportunity to speak at TED@IBM in San Francisco about the implications of a data-rich world, and what we can do, as businesspeople, citizens, and consumers, to use it to our best advantage. Since then, I’ve … Continue reading →

Posted in Altimeter, Analytics, Big Boulder Initiative, Big Data, Data Science, Ethics, Innovation, Predictive Analytics, Research, Social Data, social data ethics, VoC | Tagged , , , , , , , | Leave a comment